Oculus are a new fintech startup that have developed a web based application that enables users to search a broad range of stock market data with unrivalled precision and accuracy.

We developed a new brand identity that closely mirrors their pioneering technology which centres around a simple and clean graphic symbol of an unfurling diaphragm, symbolising the focussed clarity and insight that Oculus brings to complex financial data.

This symbol is then paired with striking 3D visuals of glass lenses bathed in vibrant, iridescent light, that evoke themes of precision, clarity, and technological sophistication aligning closely with Oculus' mission to make stock market insights more accessible and actionable.

With the identity in place, we then developed an intuitive user interface designed to simplify the complex process of analysing market data. The interface was specifically structured to streamline data navigation, enabling users to quickly access key insights without feeling overwhelmed by the volume of information. Interactive charts, customisable dashboards, and clear visual hierarchies were incorporated to present stock trends and reports in an easily digestible format allowing users to focus on critical market movements, making it much easier to discern insights and act on them with confidence.